ERLANGER, KY – Always innovating what confectionery can do, Perfetti Van Melle is excited to share news of three innovations: Mentos Pure Fresh Gum Velcro™ Wallet, Mentos Share-A-Bowl, and Mentos Always White Gum. These are just three of several new Mentos innovations we’re celebrating at this year’s Sweets and Snacks Expo. Be sure to stop by Booth #1307 to see our full portfolio.
Mentos Pure Fresh Gum Velcro™ Wallet pack
Those who are looking for a pocket-friendly pack of gum that stays closed and stays fresh are going to be excited. During this year’s Sweets & Snacks Expo, Perfetti Van Melle will be showcasing Mentos Pure Fresh Gum Velcro Wallet pack! Available in Fresh Mint, Spearmint, and Watermelon flavors, this handy wallet-sized pack with an exclusive Velcro closure fits easily into any pocket or purse. Each pack, with an SRP of $1.19, contains 12 pieces of sugar-free Mentos Pure Fresh Gum. Look for our Mentos Pure Fresh Gum Velcro Wallet Pack mascot touring the Sweets and Snacks Expo.
Mentos Mints have long been known for promoting sociability. And that’s exactly what our new Mentos Share-A-Bowl does. Each Mentos Share-A-Bowl contains 125 individually wrapped mints—perfect for sharing at the office, a party or a tailgate, as the package converts into a candy dish. The resealable plastic package ensures freshness and prevents spilling. As consumers seek more large packs and on-the-go convenience, Mentos Share-A-Bowl is the perfect response, and a great value with an SRP of $5.49.
Mentos Always White
What’s better than great tasting, sugar-free gum? Great tasting, sugar-free gum that actually whitens teeth! Available in Bubble Fresh and Peppermint flavors, Mentos Always White helps whiten teeth by reducing stains. The unique cap actually has two different openings—one for you, and one for sharing—always keeping that social connection front of mind. Each convenient bottle contains 100 smaller pieces, allowing flexibility in how much you chew. At an SRP of $3.49, it’s a great value.
Mentos is in 159 countries, so it’s fair to say Mentos is a global brand. Mentos comes in a lot of different shapes, flavors and sizes, so there’s something for everyone and every taste. A lot of other brands out there obsess about what makes us all different; we’d rather explore the things we have in common. The Mentos brand is well-known. And it’s well-loved too. So wherever you go, one thing you can be sure of when you meet someone new is that they love Mentos. This means that if you have Mentos in your hand you have the ultimate conversation starter, a sure way to make a connection. All you need to do is offer. After all— Who says no to Mentos?
About Perfetti Van Melle
Perfetti Van Melle Benelux B.V. is a privately owned global company that was established in March 2001 through the merger of Perfetti SpA and Van Melle B.V. Perfetti Van Melle manufactures and distributes sugar confectionery and chewing gum products in more than 150 countries. Today Perfetti Van Melle is one of the world’s largest confectionery groups, marketing highly renowned brands such as Mentos, Frisk, Chupa Chups, Smint, Fruittella, Alpenliebe, Golia, Vivident, Airheads, Happydent and Big Babol. The group has corporate headquarters in Italy and The Netherlands. U.S. operations are operated out of Erlanger, KY.