ERLANGER, KY – Introducing NEW Airheads Filled Ropes, a new way to enjoy Airheads candy that offers consumers 5 delicious flavors in every pack—for 5 times the fun! If you ask us, you can never play enough or get enough flavor, and that’s why we’re introducing this bendy, twisty, colorful rope candy. It’s sure to delight consumers with its deliciously sweet sugar coating, a tangy chewy outer shell and a...
Real fruit puree 1st ingredient means indulgent taste and freedom to enjoy every day ERLANGER, KY – Perfetti Van Melle U.S.A., Inc. announces the first all new Fruit-tella product to launch in the U.S., Fruit-tella Soft Gummies. It’s a flavorful fruity candy innovation to meet the growing market of millennial families and their children craving tasty Better-For-You sweet indulgence options. Two fruit flavor combinations of Fruit-tella Soft Gummies will hit store shelves starting in November 2020 in 2 peg bag sizes, 3.2 oz and 5 oz. Fruit-tella Soft Gummies will...
ERLANGER, KY – Confectioner Perfetti Van announces that, effective August 17, Sylvia Buxton has been named President and CEO of Perfetti Van Melle North America. Buxton is successor to Mehmet Yuksek, who last month announced he would be leaving Perfetti Van Melle and his position as President and CEO, North America. Buxton is an...
ERLANGER, KY – Perfetti Van Melle is introducing new Airheads Paradise Blends, available in Airheads Mini Bars, Bites and Gum. Airheads has taken its well-loved, playfully delicious chewy bar and packed it full of paradise goodness. Airheads Paradise Mini Bars and Bites include flavors: Raspberry Lemonade, Citrus Rush, Cherry Pineapple Blast, Blue Hawaiian and White Mystery. New Airheads Paradise Gum features the...
ERLANGER, KY – On Tuesday, May 14, at 1:30 PM, Erlanger-based Perfetti Van Melle USA will hold the official ribbon-cutting for the company’s recently completed warehouse and distribution center at the new Erlanger Commerce Center. Perfetti Van Melle warehousing and distribution employees previously located at the Hebron facility, have now made the move to...