Popular flavor ‘Bluest Raspberry’ Launches in Xtremes Belts and Bites

  ERLANGER, KY – Building on the long-term success of Airheads Xtremes belts and bites AND Airheads Blue Raspberry bars, Perfetti Van Melle is putting them together to introduce a blast of tangy, sweetly sour flavor in Airheads Xtremes Bluest Raspberry Bites and Airheads Xtremes Bluest Raspberry Belts candies. Shipping began in November 2019.   Both Bluest Raspberry items, with a patriotic red, white and blue color combination,  give consumers a little extra of what they love from Airheads to satisfy their sweet, and...

New Mentos CleanBreath mints goes big with 150-piece bottle

  ERLANGER, KY – Introducing Mentos CleanBreath Big Bottle,150 pieces of Mentos CleanBreath hard mints in a large bottle that offers amazing value to the Mints consumer with 30 minutes of intense freshness. This new large size is part of the trade up trend toward giving loyal consumers better value.  Available in intense Peppermint and Wintergreen flavors, each 3.6 oz. bottle has an SRP of $3.59 and has 4 bottles in each display box.  See how the...

Introducing New Airheads Filled Ropes to Help You Play More, Play Delicious

  ERLANGER, KY – Introducing NEW Airheads Filled Ropes, a new way to enjoy Airheads candy that offers consumers 5 delicious flavors in every pack—for 5 times the fun! If you ask us, you can never play enough or get enough flavor, and that’s why we’re introducing this bendy, twisty, colorful rope candy. It’s sure to delight consumers with its deliciously sweet sugar coating, a tangy chewy outer shell and a...

Fruit-tella debuts in U.S. with Soft Gummies in growing Better-For-You category

  Real fruit puree 1st ingredient means indulgent taste and freedom to enjoy every day  ERLANGER, KY – Perfetti Van Melle U.S.A., Inc. announces the first all new Fruit-tella product to launch in the U.S., Fruit-tella Soft Gummies. It’s a flavorful fruity candy innovation to meet the growing market of millennial families and their children craving tasty Better-For-You sweet indulgence options. Two fruit flavor combinations of Fruit-tella Soft Gummies will hit store shelves starting in November 2020 in 2 peg bag sizes, 3.2 oz and 5 oz. Fruit-tella Soft Gummies will...