ERLANGER, KY – Perfetti Van Melle U.S.A., Inc. announces its Mentos® Pure Fresh Gum has been awarded the ADA Seal of Acceptance by the American Dental Association (ADA) following the ADA’s finding that the product is safe and effective to help prevent cavities when chewed for 20 minutes after eating. The ADA Council on...
What do you get when you cross a deeply beloved candy (Mentos) with the superstar of the quick-dry nail polish world (Sally Hansen® Insta-Dri® )? A color explosion of fresh, fruity, and crave-worthy assortment of limited-edition shades worthy of the world’s number one mint. “Sally Hansen® Insta-Dri® x Mentos pairs two iconic brands...
ERLANGER, KY – February 25, 2021 — Confectioner Perfetti Van Melle announces that Craig Cuchra has been named Vice President, Marketing for Perfetti Van Melle (U.S. and Canada) based in Erlanger, KY. Cuchra started his career with Perfetti Van Melle 15 years ago, with several roles in U.S. Marketing. For the last 6.5 years, he’s...
ERLANGER, KY – Building on the long-term success of Airheads Xtremes belts and bites AND Airheads Blue Raspberry bars, Perfetti Van Melle is putting them together to introduce a blast of tangy, sweetly sour flavor in Airheads Xtremes Bluest Raspberry Bites and Airheads Xtremes Bluest Raspberry Belts candies. Shipping began in November 2019. Both Bluest Raspberry items, with a patriotic red, white and blue color combination, give consumers a little extra of what they love from Airheads to satisfy their sweet, and...
ERLANGER, KY – Mentos, with the #2 Highest loyalty in the category, is introducing Mentos Pure Fresh Big Bottle gum. Coming in the flavors of Fresh Mint or Spearmint, 100 pieces of Mentos Pure Fresh Gum in an extra-large bottle offers amazing value to the loyal Mentos gum consumer. Mentos Pure Fresh Gum 7 oz. Curvy XL bottles come in a 6-count showcase (SRP: $4.10). See how...