Our vision

We will enhance our world leadership in confectionery by creating value for consumers through innovative and gratifying high-quality products.

Our mission

At Perfetti Van Melle, we:

  • Develop, manufacture and market high-quality and innovative products for our consumers through the efficient use of our resources and in collaboration with our business partners
  • Create a fulfilling workplace for our employees built on trust, mutual respect, and appreciation of their diversity
  • Value the role we play in our communities, as a socially and environmentally committed organization
  • Generate economic value through superior growth and profitability
Continuous focus on these principles will lead us toward our vision.

Our values

Living the Perfetti Van Melle values requires courage, vision, trust, commitment and pragmatism. The following values guide our actions and help us fulfill our mission:

  • Integrity without
    compromise

  • Achieving
    excellence

  • Dedication to
    the customer

  • Care for
    our people

  • Environmental &
    social responsibility

  • Independence

Our strengths

  • Quality

  • Innovation

  • Marketing

  • Environment

  • People

Quality, innovation, knowledge of the market and consumer desires: these are the foundations on which Perfetti Van Melle has built its success over the years – a success that is still growing every day.