Category: press releases

Mentos Gum with Vitamins Now Available in Berry Flavor

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May 2022 – ERLANGER, Ky. – Perfetti Van Melle USA, Inc. announces a new Berry flavor will be available in November 2022 for its Mentos® Gum with Vitamins, a gum first launched in 2021 in Citrus flavor. This flavorful gum provides fresh breath and the added benefit of vitamins (B6, B12 and C). Mentos Gum… Read more »

Chupa Chups Lollipops Expands U.S. presence in 2021

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Chupa Chups Lollipops Expands U.S. presence in 2021 Iconic ‘forever fun’ brand is ready to delight even more U.S. consumers September 2021 – ERLANGER, Ky. – In 2021, Perfetti Van Melle U.S.A., Inc. took over U.S. distribution and marketing of the company’s fun, colorful and flavorful Chupa Chups Lollipops that already enjoy tremendous popularity around… Read more »

Mentos Pure Fresh Gum Awarded ADA Seal of Acceptance

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ERLANGER, KY – Perfetti Van Melle U.S.A., Inc. announces its Mentos® Pure Fresh Gum has been awarded the ADA Seal of Acceptance by the American Dental Association (ADA) following the ADA’s finding that the product is safe and effective to help prevent cavities when chewed for 20 minutes after eating. The ADA Council on Scientific… Read more »

Craig Cuchra Named VP, Marketing For Perfetti Van Melle U.S. & Canada

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ERLANGER, KY – February 25, 2021 — Confectioner Perfetti Van Melle announces that Craig Cuchra has been named Vice President, Marketing for Perfetti Van Melle (U.S. and Canada) based in Erlanger, KY. Cuchra started his career with Perfetti Van Melle 15 years ago, with several roles in U.S. Marketing. For the last 6.5 years, he’s served… Read more »

Popular flavor ‘Bluest Raspberry’ Launches in Xtremes Belts and Bites

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ERLANGER, KY – Building on the long-term success of Airheads Xtremes belts and bites AND Airheads Blue Raspberry bars, Perfetti Van Melle is putting them together to introduce a blast of tangy, sweetly sour flavor in Airheads Xtremes Bluest Raspberry Bites and Airheads Xtremes Bluest Raspberry Belts candies. Shipping began in November 2019.   Both Bluest Raspberry items, with a patriotic red, white and blue color combination,  give consumers a little extra of what they love from Airheads to satisfy their sweet, and sour craving in… Read more »

Mentos Pure Fresh Gum Now Comes in a Curvy XL Bottle

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ERLANGER, KY – Mentos, with the #2 Highest loyalty in the category, is introducing Mentos Pure Fresh Big Bottle gum. Coming in the flavors of Fresh Mint or Spearmint, 100 pieces of Mentos Pure Fresh Gum in an extra-large bottle offers amazing value to the loyal Mentos gum consumer.   Mentos Pure Fresh Gum 7 oz. Curvy XL bottles come in a 6-count showcase (SRP: $4.10).  See how the… Read more »

New Mentos CleanBreath mints goes big with 150-piece bottle

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ERLANGER, KY – Introducing Mentos CleanBreath Big Bottle,150 pieces of Mentos CleanBreath hard mints in a large bottle that offers amazing value to the Mints consumer with 30 minutes of intense freshness. This new large size is part of the trade up trend toward giving loyal consumers better value.  Available in intense Peppermint and Wintergreen flavors, each 3.6 oz. bottle has an SRP of $3.59 and has 4 bottles in each display box.  See how the world… Read more »