ERLANGER, KY – Perfetti Van Melle is introducing new Airheads Paradise Blends, available in Airheads Mini Bars, Bites and Gum.
Airheads has taken its well-loved, playfully delicious chewy bar and packed it full of paradise goodness. Airheads Paradise Mini Bars and Bites include flavors: Raspberry Lemonade, Citrus Rush, Cherry Pineapple Blast, Blue Hawaiian and White Mystery. New Airheads Paradise Gum features the Raspberry Lemonade flavor.
Airheads Bars Paradise Blends are available in:
- Mini Bars: 2.75-oz laydown bag or a 12-oz laydown bag.
- Bites: 2-oz bag
- Bites: 6-oz Peg Bag
- Gum Wallet Pack: 14 sticks
Airheads is a brand long loved by people of all ages for its chewy texture, tangy fruit flavors and bright colors. Airheads were invented in the USA (Erlanger, KY) and are available in original bar form as well as chewy and intense bite-sized pieces called Airheads Bites. For a sweetly sour candy that packs a punch, Airheads Xtremes belts and bites are available. And, for those who want the tangy, chewy goodness in gum form, there’s Airheads Gum, with micro-candies offering a playful burst of fruit sensation in each chew. Airheads are perfect for a quick treat, social gatherings and for sharing with others.
About Perfetti Van Melle
Perfetti Van Melle Benelux B.V. is a privately owned global company established in March 2001 through the merger of Perfetti SpA and Van Melle B.V. Perfetti Van Melle manufactures and markets sugar confectionery and chewing gum products in more than 150 countries. Today Perfetti Van Melle is one of the world’s largest confectionery groups, marketing highly renowned brands such as Mentos, Frisk, Chupa Chups, Smint, Fruittella, Alpenliebe, Golia, Vivident, Airheads, Happydent & Big Babol. The Group has corporate headquarters in Italy and The Netherlands. U.S. operations are solely operated out of Erlanger, KY.